Sunday, October 6, 2013

Hendrick Boards

Some companies have giving back built into their business strategy. Hendrick Boards, a skateboard deck and apparel company, contributes to animal-related charities with every customer purchase. As an animal lover, I have purchased t-shirts from Hendrick Boards. Without their mission to give back to animal non-profits, I probably would never have known about the company. 

Unlike some employees who are able to engage in social action at work through specialized programs, social ventures allow their owners and employees to help solve social and environmental problems as part of their normal day-to-day activities. These employees gain a sense of meaning and fulfilment simply through their organizational membership. 


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